Week 10-Diffusion of Ideas

INNOVATION OF YOUTUBE The innovation of YouTube was one of the most common innovations of the 21st century. Founders of YouTube, Chad Hurley, Steve Chen and Jawed Karim established YouTube on February 14, 2005 with then intention of providing an easy method for people to share videos. Prior to the invention of YouTube, people often relied on their mobile phones to obtain videos, though they were unable to present them to large audiences. Examining the innovation of YouTube through the lens of Diffusion Theory, it can be concluded that Hurley, Chen and Karin had a strong reasoning for how YouTube could benefit society. Much of the reason many people became early adopters of YouTube was because it offered a new way fo...